Highsnobiety’s 20th Anniversary Pop-Up

Iconic Magazines owner Hemal Sheth and an attendee holding an I LOVE NY and Highsnobiety poster.

During September 2025, Highsnobiety opened a three-day pop-up at 45 Grand Street to mark its 20th anniversary and launch its Fall 2025 issue. Everything Is Streetwear transformed the space to reflect a timeline of the people, brands, and ideas that took streetwear from underground to everywhere.

The pop-up also featured a book lounge for The Incomplete Vol. 2 and capsule drops with I LOVE NY, Bape, Camber, Sebago, XL EXTRALIGHT, Iconic Magazines, and more.