Iconic, New York City: Magazines Stacked on the Ground
Lampoon sits down with owner Hemal Sheth to trace how a family bodega became a magazine institution.
Press
Iconic: The NYC Convenience Store with a World-Class Magazine Section
Creative Factor profiles Hemal Sheth’s journey from working in his uncle’s convenience store to building Iconic into a beloved New York destination for rare magazines, everyday essentials, and community.
Print is Not Dead: Iconic Named in Top 5 Local Magazine Shops to Support
Washington Square News names Iconic Mone of Manhattan’s must-visit magazine shops, praising the well-organized selection of rare and back issues alongside bodega staples.
Hemal Sheth is Keeping Print Alive
An interview with Hemal Sheth on running one of the final remaining mainstays of Manhattan print magazine sales.
A$AP Rocky and Rihanna Celebrate VIBE Cover at Iconic Magazines
They brought the vibes. A$AP Rocky and Rihanna stopped by Iconic to celebrate his cover on the Summer 2026 issue.